Being tasked with how to convey new technologies within Carhartt products, I reached out to a local technical illustrator that is one of the best in the business. Having a fantastic portfolio I knew Ford Illustrations was up for the task. Looking for a tech illustration that was different that what you usually find, more of an old-school hand drawn feel, merging imagery with the illustrations we nailed it. I’ve been told that since our collaboration, he’s had requests to do similar work.